Games for Health Conference to showcase twenty companies at HX360, HIMSS Annual Conference


 HX360™ Games for Health Showcase at HIMSS15 The HX360™ Games for Health showcase highlights the usage of videogames and video-game technologies to improve health and healthcare from a provider and patient perspective. Created in partnership with the Games for Health Project, this interactive, hands-on area on the HIMSS15 show floor represents the increasing role videogames and gamification are having in healthcare today.

Your participation in this dynamic and interactive exhibit area will inform and demonstrate how healthcare providers and organizations can use game technologies as part of a strategic approach in healthcare delivery.

Sponsorship includes:

  • Recognition as Games for Health Sponsor in all pre-event marketing materials, website and email campaigns
  • Recognition as Games for Health Sponsor on onsite signage
  • Participation in one (1) session (25 minutes) on Presentation Zone stage (topic and speakers to be approved)
  • Two (2) complimentary Full Access registrations for HX360 event
  • Personalized Discount Code for $100 off HX360 Full Access registration for customers or constituents for distribution as desired
  • Interactive display for attendee use of videogame technology

Individual company kiosks in the area are also available for those wanting a turnkey environment to showcase videogame technologies, products, and solutions for healthcare to the HX360 and HIMSS Annual Conference audience.

Pre-configured kiosk includes carpeting, electrical, Internet and logo/graphics on kiosk backdrop, as well as:

  • Two (2) Full Access registrations for HX360 event/exhibit floor
  • Listing in HX360 official program guide
  • Listing on HX360 website with link to website

For more information on Games for Health sponsorship or exhibit opportunities, contact Beth Bryant

HX360 is a co-developed initiative between two of the most cutting-edge organizations in healthcare:

Zamzee’s New Research

Our friends over at HopeLab are cooking up their next project – particularly with their Zamzee product. For those of you unaware, Zamzee is basically a small device (which integrates into a gamified website) that kids can carry around to measure their physical activity levels and get rewards for it.

Think of it as: digital pedometer + game mechanics + online rewards shop.

With the issue of childhood obesity and declining physical activity among young people continuing to be an important issue, tools and technologies have emerged over the past few years to provide solutions. As with anything new/innovative, the question of effectiveness quickly comes to the surface – especially in the burgeoning health gaming landscape. Well, the Zamzee team aims to shed light on how they are making a difference.

Yesterday, Zamzee released the result of a study they conducted over six months which sampled 448 middle school aged youth from urban to rural environments across the country. 50% of the participants used the Zamzee tool and its accompanying website database, which allows kids to view their activity levels, earn points for movement, achieve goals, and select rewards – all helping to motivate them to increased activity. The other half of participants in the control group received the  Zamzee activity meter but had no access to the motivational website.

The kids using the Zamzee activity meter and the website showed a 59% increase in moderate-to-vigorous physical activity (MVPA). Other results included a 102% increase in MVPA demonstrated with girls. Participants who consistently used Zamzee also showed improved blood sugar control (HbA1c), a risk factor for type 2 diabetes.

In a world where too much technology is being blamed for the increase in sedentary lifestyles for youth, HopeLab and Zamzee aim to show that it can be helpful in reversing some of these adverse trends. “These results also show that Zamzee can increase physical activity enough to improve some of the key biological processes that underlie the long-term disease risks associated with a sedentary lifestyle”, says Steve Cole, Ph.D., Vice President of Research and Development at HopeLab and Professor of Medicine at the University of California, Los Angeles

“As more and more people discover Zamzee, we consistently hear from kids and families that it’s a fun, engaging way to make physical activity a regular part of their daily lives,” said Lance Henderson, CEO of Zamzee. “These new data show that Zamzee is also an effective way to improve health, which is inspiring to us and our partners as we work to put Zamzee into the hands of kids and families across the U.S.”

Pioneers, Promise, Possibilities: Fitting Together Videogames & Health

In February 2011 Paul Tarini, senior program officer of Robert Wood Johnson Foundation’s Pioneer Portfolio, presented a talk at the <a href=””>25th Annual Game Developers Conference</a>. This important talk focused on the changing nature of health and the changing nature of the games for the health field. An adapted form of that speech is presented here in full-length article form and was included in our 2011 Games for Health Program Guide.

With the upcoming <a href=””>conference in June of 2012</a> we wanted to make sure we’d posted a version up on our site for you to read as the ideas it contains are still very much a big part of what’s in store for this year’s event and other activities the Games for Health Project is undertaking this year and beyond.

<a href=””>Download the PDF Here…</a>